B2B Sales Magic Resources
Catherine Brown is offering her B2B Sales Bootcamp.
Class dates are May 18 & 25, June 8 & 15, 12 PM-2 PM CT
Catherine Brown's program is unlike any other out there because it teaches you to sell according to your values, allowing you the freedom of using whatever words and approach...
YOU'RE INVITED! IT'S OFFICIAL - WE'RE KICKING OFF OUR A5 ADVISORY BOOK CLUB AND WE WANT YOU TO JOIN US!
Book ClubDiscussion on Friday, May 21st at 10 AM Eastern Time (3 PM UTC)
In recent conversations, many of our friends and colleagues have mentioned the resources that have been a...
Weekly Team Meetings can be very unproductive if the participants are not fully prepared and ready to make decisions, discuss the options, and understand all the issues related to the project or running the organization.
Almost 30 years ago I was introduced to a wonderful tool called...
Here is a list of the books we discussed during the B2B Sales Magic sessions during the week of April 12, 2021.
How Will You Measure Your Life? by Clayton M. Christensen
Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale by Paul Smith
Here is a list of the books we discussed during the B2B Sales Magic session on April 5, 2021.
Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller
The A5 Executive Summary Worksheet
With this simple tool, you’ll think through each meeting attendee’s role and objectives, so you can drive toward the successful outcomes you expect to achieve. Whether in person or over the phone, the Executive Summary Worksheet can be used again and...
Sign up for this free, Four-Day B2B Sales Training (April 14-17 8:30-9:30 AM CT/2:30-3:30 PM GMT). The course is full of practical advice for every step of the sales cycle: from getting your mindset ready to sell, to initiate with prospects, to how to close new business. This quick...
This resource recommendation from Neil Andersen came from a morning discussion the week of March 22, 2021.
The topic we were discussing in the Room came from a Mark Twain quote: “It Ain’t What You Don’t Know That Gets You Into Trouble. It’s What You Know for Sure...
One of the ways you can connect with prospects and customers more personally is by using video. Rather than sending a text email, you can create a short video and talk directly to the person you are following up with.
Some of the tools recommended during our recent B2B Sales Magic Club...
Named “Best Business Books of 2016” by the Financial Times, and “compelling” by The Wall Street Journal, Cialdini’s Pre-Suasion draws on his extensive experience as the most cited social psychologist of our time and explains the techniques a...
The empathy map, one of XPLANE’s methods for understanding audiences, including users, customers, and other players in any business ecosystem, has gotten some press lately because it was featured in Alex Osterwalder‘s excellent book, Business Model Generation as a tool...
